[ о ] ȭ Ŀǡ
Ρ , ű ο ̼(43) ø ǫ ִ. ⡤ ð ø ȭ . ȸ ȭ ִ ϰ ִ. ǹ̴ ٸ, Ź ⱸ()ϴ Ͱ ϴٰ ؼ ̸ ̶ θ. ̾ ̳ ϻȰ ϴ ǰ øӸ ƴϴ. ǰ Ź ̳ α Ʃ ȭǰ. , Ȥ Ͽ ǰ̳ ´. ̾ ش ǰ ξ ̰ ϴ١ ߴ. ũ . Ŀ ̿ ̴. ǥ ̿ δ ø . ø ȭ ִ. 忡 Ǵ ȭ Ʈ ϴ ¿ٸ, ø Ʈ(streamingͳݿ ǽð ϴ ) ʴ Ʈ ִ. 2009 ø 15000 ̸ ڸ 弼 ̾ ִ. ִ ǥ̴.
å̳ Ź 缭 д´ٴ ǹ ܾ. ֱٿ ̾ó Ư ǰ(Ȥ ) ϴ ü ϴ ܾ ܿ ִ. 忡 ̸ (subscription economy) θ Ѵ. ü ̹ 츮 Ȱ ־, ű Ʈ Ȯ ο ϸ鼭 ο Ʈ λϰ ִ. ֿ(Zuora) ĴٵصǪ500(S&P500) ⺸ 8, ̱ Ҹž ⺸ 5 ϰ ִ. Һڴ ϰ ǰ̳ Һϰ, ڸ ؼ . ǰ üٴ ǰ ִ ȿ뼺 ߽ϴ Һ Ʈ尡 鼭 Ÿ ̴. ֿ â Ƽ ߿(TienTzuo) ó Ѿ ϰ ִ١ ǰ ߽ɿ ߽ ȯ ̶͡ Ѵ.
ǰ ߽ɿ ߽ ȯ
ֱٿ 忡 پ. 3 25Ϻ 9.99 Ʈ(TV ÷), (ô ÷), ( ̵) ϴ ߴ. ô ÷ ƮƮ ̱ 200 Ź ִµ, ̿ ٸ ǰ 9.99. Ÿӽ Ʋ 20 ߴ. ̿ ͳݰ Ʈ ű ˸ Ѵ. Һ 忡 ʿ Ȳ ´ ϴ ִ ȯ ̴.
ۡ ַ ο ̷. ̱ Ŀŷ 5 Ŀ ִ ǰ µ, ۰ ĿǸ ϴ ´. · ŸƮ ϸ 9900 ϰ ִ. ̿ ִ. 9.99 ư Ĭ ܾ ֵ ŸƮ ġ 2017 200 ( 227000) ÷ȴ. Ϻ 3000(3) ϴ ̴. 迡 ó ŸƮ 300 ̸.
赵 ֱ ǰ ܿ Ȯ忡 ִ. コɾ -ƺƼ ֱ ̱ 索 ȯڿ 索 ġ 99 ϴ ǰ . ν ̺ α(Insulins Valyou Savings Program) ȯ ҵذ 桤̾˷ ſ ִ 10ڽ Ѵ. ν ϰ ȯڵ δ ̴. ռ ̱ 渮 ȸ Ƽǻƽ ֳֿ C ġ · ü ״. ڴ 索̳ ȯ ؼ ؾ ϴµ ȯ δ ū ̶ ̸ ǰȭѴٸ Ǹŷ ø ȯ δ㵵 ̶͡ ߴ.
ǰ þ
ǰδ ǥ̴. ڵ 屸 ǰ ̹ 忡 ū α⸦ ִ. ī귣 2017 2000 ϸ 8 , 3000 22 ϴ Ż ִ нƮ α α⸦ . ڵ ʺ ǰ ǡ ̴. 72 ̿ Ⱓ Ÿ Ÿѡν 3 ü Ż ִ. ռ ̾ 귣 ý ǰ ý Ʈ ִ.
迡 ǰ մ ִ. 귣 ̴(MINI) ֱ ĿƼī ÷ ü ī Բ ǰ Ÿ ̴ϡ . ǰ źٴ Ϳ ȴ. ŭ ϴ , Ŵ ϰ Ⱓ Ѵٴ ͵ ȴ. ڴ ( ) ܷ ̴߰١ 40%, ý Ʈ ݿ 49.7% 30롱 ߴ. ̾ 30 پ Ÿ 屸 ϱ мȴ١ ٿ. ī ǰ ȸ 300 ̴߰١鼭 Ʈī Ǵ īξ ϱ ̾ ϸ, ο ´ ־ ٴ ǰ ١ ߴ.
Ȯ ű Һ ȭ ް ִ. 2008 Һ Ʈ尡 ǰٴ Űܰ鼭 Ȯ ٰ мѴ. ٴ ġ ߿ϰ ̴. ſ Һڰ ϴ ڵ ǰ̾ٸ, ڵ ִ ̴. Űܰ鼭 ڵ ʿ䰡 . ϰų Ḧ ڵ Ÿ ȴ. ȭ . ʿ䰡 ̴. ׳ ͳݿ 顯 ȴ. 1 ڽš ູ Һϴ ̸ зϾ (198196) Ű ִ. ڴ ǰ ݺ âϰ, Һڴ ǰ ʰ ǰ ϰų Һ ִٴ ִ١ ߴ.
Ȯ强 ָ
忡 ū Ʋ Ȯ ٺ. ܱ ũƮ 2016 4200 Ը Ը 2020 5300 Ը ٺô. Ư Ȯ强 ָѴ. ϰ Ȯ ִٴ ̴. Ƽ ߿ ֱ ߰ [ ƿ ] ֹ ʰ 踦 ̶͡ ߴ. ֱٿ ͵ ︮ ⡤α Ȯϰ ִ. ̱ ⸦ žϴ , öȸ 16~27 79θ ϴ ִ ߴ. ȣ ȸ ǰ ȿ뼺 ū δ Һ ְ, Ȯ â ľ ϴٴ ִ١ Ȯ ũ١ ߴ.
Ȳ obidius@joongang.co.kr
[ó] ڳ̽Ʈ
翡 Ͽ, ۱ǹ ȣ , մϴ.